LLLL.net – Just Say No

December 8, 2007 · Print This Article

After the buyout of all LLLL.com domains, the latest hype in the domain world is LLLL.net domains (domains with four letters dot net). Buy them up now at reg fee, it is said, and once they’re all bought up, there’s nowhere the values can go but up! They’re going fast – get in on the action today!

If you believe that, I’ve got a bridge in Brooklyn you may be interested in. LLLL.net investments are simply going to flop. There is just no enduser demand for domains as weak as QXZY.net. The term QXZY is too weak a term even as a dot com; in the .net it is going nowhere.

The LLLL.com buyout has produced some winners, but even there I’m skeptical about the long term viability of this market. I think that prices in that market will hold as long as the domain market as a whole continues to do as well as it has been doing the last couple of years. However, if there is a downturn in the market, which is a distinct possibility in the next year, a lot of newbie domainers who bought into the hype are going to end up getting burned.

The name of the game is domains that have value to endusers – names that could be developed into a profitable website. Invest in domain names that mean something, not speculative domains that depend on a frothy domain market.

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